Stellantis Announces A 2nd Replacement Parts Line
Rairdon’s Dodge Chrysler Jeep of Kirkland is excited to announce that Stellantis has put forward a new aftermarket parts brand as its new line of high-quality, competitively priced, replacement parts for all of its divisions. The new parts line will be called bproauto, and it will accompany the Mopar parts line that has served Stellantis brand vehicles for over 90 years. Bproauto has already established itself in Europe, the Middle East, South America, and other international markets. Bproauto now it comes to the U.S. as Stellantis’ new line of high-quality, competitively priced, replacement parts.
A Second Parts Line
The bproauto parts portfolio arrives for Stellantis model lines as a strategy to help combat the rapidly changing aftermarket and the long-term shift to electrification as vehicles, and their components are becoming increasingly complex and digital. All bproauto parts are factory-backed with up to a two-year/unlimited-mile warranty. Batteries have up to two years of free replacement coverage, and brake pads carry a limited lifetime warranty.
“With the introduction of bproauto, we’re further enhancing the customer experience by offering a new, competitively priced, private label line of high-quality, factory-backed parts for most makes and models,” said Mike Koval, head of Mopar North America. “While Mopar will remain the global original-equipment parts and authentic accessories brand for Stellantis, bproauto will offer an alternative for nearly all brands and all cars – new, used, owned, rented, or shared. With Mopar and bproauto, our dealerships offer a 360-degree, multi-brand, one-stop-shop solution for nearly all customers, all vehicles, and all brands.”
30 parts categories will be available in North America for most Stellantis models. Additional product lines will phase into the Stellantis dealership network. Current parts available from bproauto include:
- Air filters
- Batteries
- Brake pads
- Brake rotors
- Hub bearings
- Oil and oil filters
- Tire-pressure monitoring systems
This list will soon expand to include:
- ABS sensors Ignition coils
- A/C compressors
- Lubricants
- A/C condensers
- O2 sensors
- A/C evaporators
- Radiators
- Alternators
- Shocks
- Ball joints
- Spark plugs
- Battery cables
- Spark plug wires
- Brake calipers
- Starters
- Brake hardware
- Struts
- Bulbs
- Taillamps
- Chemicals
- Thermostats
- Control arms
- Tie-rod ends
- Filtration: cabin and transmission
- Timing belts/tensioners
- Fuel injectors
- U-joints
- Fuel pump modules
- Water pumps
- Functional fluids
- Wiper blades
- Headlamps
So now if you see the name “bproauto” for products from the Rairdon’s of Kirkland Parts or Service departments, you will know that they are Stellantis-approved and backed.
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